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Sony 43" 4K HDR Google TV – Flush Surface Design, Dolby Atmos, X1 Processor – K43S38BP.UKA

Model No: K43S38BP.UKA

Sold as Agent of Euronics Ltd

£599.00

Inc VAT & delivery

Dispatched Within 3 Working Days

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Transform your living room into a cinematic hub with the Sony K43S38BP.UKA 43" 4K HDR Google TV. Powered by the 4K HDR Processor X1™ and designed with a minimalist Flush Surface bezel, this Sony 43" Google TV delivers stunning visuals, immersive sound, and seamless smart features for everyday entertainment.

Key Features

  • 4K HDR Processor X1™ – dynamic signal enhancement for vivid colour and clarity
  • Dolby Atmos® & DTS:X – room-filling sound with overhead and surround effects
  • Google TV™ – stream 400,000+ movies and shows from all your apps
  • Flush Surface design – ultra-slim bezel for immersive viewing
  • Apple AirPlay & Chromecast built-in™ – stream directly from iOS or Android devices
  • Motionflow™ XR – smoother motion for sports, games, and action scenes
  • Hands-free voice control – built-in mic with Google Assistant and Alexa compatibility
  • Eco Dashboard – optimise energy settings and reduce environmental impact

What makes the Sony K43S38BP.UKA Google TV ideal for immersive entertainment?

The Sony K43S38BP.UKA 43" 4K HDR Google TV is built for cinematic viewing. With TRILUMINOS PRO™ and 4K X-Reality™ PRO, colours appear lifelike and textures are refined in real time. Dolby Vision® and HDR10 support ensure deep contrast and vibrant highlights, while the Direct LED backlight with Frame Dimming delivers consistent brightness across the screen.

How does this Sony 43" Google TV enhance your smart home?

With Google TV™Google Assistant to search, control playback, or adjust smart devices with your voice. Apple AirPlay 2 and HomeKit allow seamless integration with iOS devices, while Chromecast built-in™ lets you stream from Android phones and tablets.

Designed for clarity, sound, and sustainability

The Sony K43S38BP.UKA 43" 4K HDR Google TV features X-Balanced Speakers™ with Bass Reflex for distortion-free audio and powerful bass. Dolby Atmos® creates a multi-dimensional soundscape, while Motionflow™ XR ensures smooth visuals during fast-paced scenes. The Eco Remote uses 80% recycled plastic and supports all connected devices with a flush, easy-clean surface.

Gaming features and accessibility built in

For PlayStation® users, Auto HDR Tone Mapping and Auto Genre Picture Mode optimise visuals and responsiveness. Accessibility features include TalkBack, Colour Inversion, Text Magnification, and Power-On Volume presets. The Accessibility Shortcut allows quick toggling of assistive functions via the remote’s mute button.

Buy Sony K43S38BP.UKA 43" 4K HDR Google TV and enjoy cinematic visuals, immersive sound, and smart control in a sleek, eco-conscious design.

Brand, Model & Product Type

  • Brand: Sony – engineered for cinematic clarity and smart control
  • Model: K43S38BP.UKA – part of the BRAVIA 3 series
  • Product Type: Sony K43S38BP.UKA 43" 4K HDR Google TV, Sony 43" Google TV, Flush Surface 4K HDR TV with Dolby Atmos

Dimensions & Weight

  • Screen Size: 43" (108 cm measured diagonally)
  • TV Dimensions Without Stand (WxHxD): 96.4 x 56.3 x 6.9 cm
  • TV Dimensions With Stand (WxHxD): 96.4 x 62.9 x 26.6 cm
  • Stand Dimensions (WxHxD): 71.5 x 6.6 x 26.6 cm
  • Package Dimensions (WxHxD): 107.0 x 69.5 x 14.1 cm
  • VESA® Hole Pitch: 20.0 x 20.0 cm
  • TV Weight Without Stand: 9.7 kg
  • TV Weight With Stand: 9.9 kg
  • Package Weight: 14 kg

Display & Picture

  • Display Type: LCD
  • Backlight Type: Direct LED
  • Backlight Dimming: Frame Dimming
  • Resolution: 3840 x 2160 (4K Ultra HD)
  • Panel Refresh Rate: 50Hz
  • Motion Enhancement: Motionflow™ XR 200/240Hz
  • HDR Support: HDR10, HLG, Dolby Vision
  • Picture Processor: 4K HDR Processor X1™
  • Contrast Enhancement: Dynamic Contrast Enhancer
  • Colour Enhancement: TRILUMINOS PRO™, Live Colour™ Technology
  • Clarity Enhancement: 4K X-Reality™ PRO
  • Sensor: Ambient Light Sensor
  • Picture Modes: Vivid, Standard, Cinema, Game, Professional, Graphics, Photo, Dolby Vision (Vivid/Bright/Dark/Game)

Audio & Sound Processing

  • Audio Output: 10W + 10W
  • Speaker Type: Bass Reflex Speaker, X-Balanced Speaker
  • Speaker Configuration: Full Range (Bass Reflex) x 2
  • Dolby Audio Support: Dolby™ Audio, Dolby™ Atmos
  • DTS Audio Support: DTS Digital Surround, DTS Express, DTS-HD Master Audio, DTS-HD High Resolution Audio, DTS:X

Smart Features & Software

  • Operating System: Android TV™
  • Smart Platform: Google TV™
  • Onboard Storage: 16GB
  • Voice Control: Built-in Mic, Google Assistant, Alexa Compatible
  • Streaming Support: Chromecast built-in™, Apple AirPlay, Apple HomeKit
  • App Store: Google Play Store
  • Sony Pictures Core: 5 credits + 12-month access to curated movies
  • Eco Dashboard: Yes – optimise energy settings

Gaming Features

  • Auto HDR Tone Mapping: Yes – optimises HDR during PS5® setup
  • Auto Genre Picture Mode: Yes – switches modes based on content
  • Dolby Vision® for Gaming: Yes – enhanced colour and contrast
  • Remote Play: Yes – stream PlayStation® games to your BRAVIA

Connectivity & Ports

  • Wi-Fi: Wi-Fi 6E (2.4GHz/5GHz/6GHz)
  • Bluetooth: Version 5.3 – supports HID, HOGP, SPP, A2DP, AVRCP
  • LAN Input: 1 (Side)
  • HDMI Inputs: 4 (Side) – HDCP2.3, eARC, ALLM
  • USB Ports: 2 (Side)
  • Digital Audio Output: 1 (Side)
  • RF Input: 1 (Side)
  • Satellite Input: 1 (Side)
  • USB HDD Recording: Yes (1Rec, except Italy)
  • USB Playback Codecs: Full support for MPEG, MP4, AVI, MKV, MOV, FLAC, MP3, JPEG, WEBM, and more

Accessibility Features

  • Screen Reader: Yes
  • Audio Description: Yes
  • Colour Inversion: Yes
  • Closed Caption: Subtitle
  • Text Magnification: Yes
  • Accessibility Shortcut: Yes – assignable via remote
  • TalkBack: Yes – accessible initial setup supported
  • Menu Timeout: Yes
  • Power-On Volume Preset: Yes

Energy & Power

  • Annual Energy Consumption: 46 kWh/1000h
  • Standby Power Consumption: 0.50W
  • Networked Standby: 2.00W (Wi-Fi/LAN), 0.50W (CEC)
  • Power Requirements: 220–240V AC, 50Hz
  • Power Saving Features: Dynamic Backlight Control, Backlight Off Mode

Design & Build

  • Bezel Design: Flush Surface
  • Bezel Colour: Black
  • Stand Design: Slim Wedged Stand
  • Stand Colour: Black
  • Stand Position: 1-way (Outside)

Packaging Contents

  • Included: AC Power Cord, Batteries, Operating Instructions, Quick Setup Guide, IR Remote, Voice Remote, Table Top Stand

Warranty

  • 5 year manufacturer's guarantee - registration required within 90 days of purchase

Finance Options

Click to see Novuna Finance Information

Novuna

Novuna Personal Finance Available on this product


DEPOSIT MONTHS APR MONTHLY PAYMENTS TOTAL AMOUNT PAYABLE
Interest Free 6 Months
£59.90 6 0% 6 x £89.85 £599.00
Interest Free 10 Months
£59.90 10 0% 10 x £53.91 £599.00
Interest Free 12 Months
£59.90 12 0% 12 x £44.92 £598.94
24 Month Credit
£59.90 24 19.9% 24 x £26.99 £707.66
36 Months Credit
£59.90 36 19.9% 36 x £19.57 £764.42
48 Months Credit
£59.90 48 19.9% 48 x £15.92 £824.06
Buy Now Pay Later 48 months (6 months Deferred)
£59.90 48 24.9% 48 x £18.78 £961.34
Buy Now Pay Later 48 months (10 months Deferred)
£59.90 48 24.9% 48 x £19.85 £1,012.70
Buy Now Pay Later 48 months (12 months Deferred)
£59.90 48 24.9% 48 x £20.98 £1,066.94

Our trusted 2-man delivery service is designed to bring your items directly to your home with care, reliability, and efficiency. To ensure you know exactly what to expect, please take a moment to read the important information below:

  • We will contact you at least 1 day before your scheduled delivery to confirm the date and ensure that you will be available to receive your order. This helps us coordinate effectively, and gives you peace of mind that everything is on track.
  • To help you prepare, we will provide an estimated delivery time window ahead of the scheduled date. On the day of delivery, our driver will give you a courtesy call approximately 15 minutes before arriving at your address. You will also receive an email with the driver's contact information in case you need to reach them.
  • Delivery and collection of large appliances and televisions are limited to ground floor access only. If you have arranged for an appliance to be collected for recycling, please make sure it is fully emptied, disconnected, and placed outside your property in a single, complete unit. We are unable to collect items that have been taken apart or separated into multiple pieces.
  • When your order is delivered, our team will carefully unpack the items so you can inspect them thoroughly. This allows you to confirm that everything has arrived in excellent condition and that all accessories and components are included.
  • Delivery is included with most of our products, offering exceptional value along with convenience. For the majority of mainland UK locations, orders are typically delivered within 1 to 3 working days from the date of purchase. Deliveries to Scotland are usually completed on Saturdays. For regions such as Devon and Somerset, deliveries generally take place on Thursdays or Fridays.
  • In some cases, due to high demand or the nature of the product, your order may be delivered by an external courier. If this applies, a delivery fee may be added. Any applicable charges will be clearly shown at checkout before you complete your purchase.
  • For products listed as "Dispatched within 3 working days", the delivery timeframe is typically 3 to 5 working days from the date your order is confirmed. We make every effort to ensure your items arrive within that period.
  • If you have any special delivery requirements or questions, our helpful team is always here to assist. You can call us on 01922 494 608 or send an email to sales@applianceelectronics.co.uk. We are happy to help.